It’s Broken: Google Is Now Fielding 300,000 take down requests a week…
At what point do we admit that the DMCA simply isn’t working? That endless cat-and-mousing is great news for companies like Google, and a horrible reality for content owners? Â Â
On Thursday, Google decided to release information related to the volume of copyright takedown notices it receives every week. Â It shows that takedown requests have more than doubled in less than a year, and are now approaching 300,000 url removals a week. Â
This is a sharply escalating problem – not just for music, but software, video, books, and other intellectual property.
As you’d imagine, the recording industry is one of the biggest copyright enforcers, but they’re not alone. Â Others, including giants like Microsoft, are constantly wrangling to get stuff removed. Â It’s basically an exhausting game that requires immense maintenance and resources, with rather fruitless results.