Spice 1 drops the new ‘Doing What The Playas Do’ featuring Pimp C and Too Short.

A true O.G., Spice 1 is West Coast royalty. Over the course of his prodigious thirty-year career, Spice is responsible for a handful of classic albums; three of which have attained Gold plaques.

After a lengthy layoff, Spice 1 returns with a new album, Platinum O.G., which will be released on July 26. After premiering the first single, “Since 85,” featuring Devin The Dude and Kurupt, Spice is back with a new single, “Doing What The Playas Do” which reunites Spice with fellow West Coast stalwart Too Short and a posthumous verse from UGK’s Pimp C. “Doing What The Playas Do” was premiered this morning on Sway In The Morning during Spice’s appearance.

Platinum O.G. will be released on Elder Entertainment and features guest appearances from Too Short, Pimp C, Devin The Dude, Kurupt, Rappin 4-Tay, The Outlawz, MC Eiht, B-Legit, Big Mike, Hussein Fatal, Yukmouth, Big Syke, Money B, Lil Eazy E and more. The entire album is produced by Elder and Ace 1, a production duo from San Antonio, TX.

“This album is like my All Eyez On Me to the world” Spice 1 commented. “It’s me and my homies, some here, some not with us anymore, bringing that west coast gangster shit on some banging ass beats.”

Pre-order the album here.