New Balance – Mike West Introduces New Balance Numeric

by Jacques Slade

New Balance Numeric1

We recently announced the move of New Balance into the world of skating with the launch of the New Balance Numeric line.

Building on their rich running heritage and lifestyle efforts, New Balance has been able to create a unique look at the skateboard shoe that stays true to both their brand ethos and culture of skateboarding. In the video below, Mike West discusses the thought process behind the New Balance Numeric and how the brand plan to stay true to the youthful culture of skateboarding.

Source: Nicekicks

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