Apollo Brown and Che’ Noir announce new album ‘As God Intended’ and release ‘Hustle Don’t Give’ featuring Black Thought.
Buffalo and Detroit are Americaâ€™s broken dream. They are once thriving cities, now known for frigid temperatures and violent crime. The cities were birthed in a different era, forged in fire, built of cold steel. It follows that the rawest Hip-Hop in recent memory has bled from these two regions. No two artists exemplify this hard truth more than legendary Detroit producer Apollo Brown and Buffaloâ€™s maverick emcee Cheâ€™ Noir. The two artists came together to create a sound as natural as calm after the storm.
The soulful, head-nodding production of Apollo Brown has been a staple called on by some of the greatest to ever do it. From Ghostface Killah to Danny Brown, and from Freddie Gibbs to Chance the Rapper, Apollo Brownâ€™s signature style has become an iconic staple of the culture.
Meanwhile, Cheâ€™ Noir has stepped onto the scene as smoothly as any double dutch veteran. Having already worked alongside Benny The Butcher, Kool G Rap, and Fred The Godson, she has emerged as one of the most extraordinary New York talents heard in years.
The pairâ€™s new album, â€œAs God Intendedâ€, drifts up and down city streets and offers a glimpse behind closed doors, telling the stories of gunshots, missing fathers, & playing the system.
The new album from Apollo Brown & Cheâ€™ Noir features Skyzoo, Blakk Soul, Planet Asia, Ty Farris, and Black Thought. Coming July 10th on Mello Music Group, it is exactly â€œAs God Intended.â€