Millionaire businessmen and lower level hustlers are now selling big name feature verses from known Hip-Hop artists along with their beat packs, saying they are helping out smaller artists who can’t afford exclusives or have means to acquire them. Cuban Pete made this statement about it, “The same few verses sold to thousands of rappers with the sales pitch claiming it will give customers a chance to be noticed and make their ‘career blow’.”
“In reality, with no real money for promotion, even the good ones just end up with a few extra clicks and streaming pennies based on the strength of the featured artist’s name. Plus of course there’s a million wack rappers willing to pretend they have worked with these artists in person and front for social media, normally buying streams to reflect their fake success.”
The result is a bunch of, in essence, remixes as a lot of customers aren’t really artists but fans or
opportunists who simply add their vocals to the remaining beat. These tracks then flood an already oversaturated streaming market where millions of songs are never streamed even once.
As the legendary Pete Rock claimed recently in a viral post on social media ‘getting the bag’ has ruined the art form.
These packs are nothing to do with art or culture and are merely a way for lower level rappers to monetise and make change off real artists’ coattails. Listen to “The Domino Effect” produced by BoFaat.
