As Stance Socks winds down their final season as the official sock provider for the NBA, the widely successful company begins to pivot its efforts for further visibility. Today theyâ€™ve partnered with American footwear brand New Balance for two upcoming collaborative releases.
Canvassing the timeless NB 997 along with the modern-day NB 1978, each model represents the brandâ€™s roots on opposing coast. The 997 odes to New Balanceâ€™s home of Boston, where foundational brick buildings help erect the elder city. On the other hand, Stanceâ€™s uprising out west is represented by the sea and sands of San Clemente, California. Both styles adorn high quality pigskin suede and, fittingly, come with a pair of matching socks.
Look for the Stance x New Balance Collection on June 10 at select retailers everywhere.